WT Ferrari Tower, a 60 floors mixed use building that include 20 floors residential branded apartments, 20 floors hotel, three floors Ferrari’s retail, restaurants, cafés, two floors spa and beauty. An immense underground development of entertainment, amateur races, various sports facilities, shops and restaurants. A thrilling brand experience like no other and a multi-sensory celebration of a design icon – Ferrari Tower is a landmark mixed use destination that reflects both the integrity of the Ferrari brand ambitions, an immense achievement in the field of architecture.
The connection will be experiential. “exactly what you will get sitting in a Ferrari F12 on a long journey, and that is a sense of involvement and comfort”.

The design of the building allows integrating renewable energy through its reception and optimization.
Part of the façade is covered by photovoltaic cells of the latest generation able to gather sun energy while achieving high level of transparency. The external façade is made of perforated steel. In the evening time, the façade becomes a sequenced instrument of interactive light illuminating the passers-by.